And because organic page ranking is quite important, I thought I’d do some digging regarding to tracking hyperlinks with Google Analytics. I found lots of information regarding to tracking form buttons, flash files and allsorts but most were crowded with extra information.

The line of code that tracks this event is quite simple, and all you need to do is add it into your <a> or your <input type=’button’>

onClick=”pageTracker._trackEvent(category, action, optional_label, optional_value)”

Category in this case was the general name for the event which happened to be ‘Buttons’.
Action in this case was what they’d done, so I named it ‘Click’.
Optional_Label in this case wa a numerical indicator dependant on which button was clicked.
Optional Value I didn’t acually use, as I didn’t see any point in assigning the button a value, as each was equal as each other.

It should look something like this:
<a onclick="”pageTracker._trackEvent('buttons'," href="/page.htm">Link text here</a>

Sorted! Just log into your Google Analytics account, go to the website report -> Content -> Event Tracking and within a few days you’ll see some numbers

Need a hand? Just post a comment!