If you want your website to be successful, conversion rate optimisation is crucial to success. Just half a percent increase can make a huge difference in the volume of leads your site generates, and more importantly – your ROAS. The … Continue reading
Often on low traffic sites, you’ll be waiting quite a long time for a split test to show good results. And by the time you get a decent level of numbers, will the trend have changed? So it’s time to … Continue reading
So, this is the first blog post in a long while and I’m writing it on my new HTC desire! So, let’s get to the point. You are setting up a multivariant (or a/b) experiment using web optimization software, you … Continue reading
So, we had some hyperlinked images on one of our websites, each leading to the same page, but with a different $_GET which identifies which button this was. As far as my knowledge goes, that would have made the page … Continue reading